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What is World Book Night?
World Book Night is an annual celebration designed to spread a love of reading and books. To be held in the U.S. as well as the U.K. and Ireland on April 23, 2012. It will see tens of thousands of people go out into their communities to spread the joy and love of reading by giving out free World Book Night paperbacks. Skylight Books will be a distributor for those who have signed up to collect books.
World Book Night, through social media and traditional publicity, will also promote the value of reading, of printed books, and of bookstores and libraries to everyone year-round.
Successfully launched in the U.K. in 2011, World Book Night will also be celebrated in the U.S. in 2012, with news of more countries to come in future years.
Additionally, April 23 is UNESCO’s World Book Day, chosen due to the anniversary of Cervantes’ death, as well as Shakespeare’s birth and death.
You can visit the official World Book Night website for more information.